Hippo Camp // Steps 7 and beyond

Last winter I started writing about each step of Hippo Camp (our annual business review process), then lost steam as the pandemic hit Vermont. I'm picking up a year later with Step 7: Crop Plan, but rather than do a deep dive into crop planning (because there are so many great resources out there already), I'm going to give an overview of WHY the plan flows from review, to goals, to budget, to marketing plan, to crop plan and beyond. In case you are following along and creating a plan for your own business, I'll pop in a few resources (including links to the previous steps) and personal anecdotes along the way.

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